As a busy communication professional, I have always struggled with how to keep up with the latest thinking, best practices and trends for our industry. There is certainly no lack of information available—but where to focus our often limited time for learning?
As a busy communication professional, I have always struggled with how to keep up with the latest thinking, best practices and trends for our industry. There is certainly no lack of information available—but where to focus our often limited time for learning?
Great news. IABC makes it easy for members-at-large like us by providing monthly highlights of fantastic information resources. Check out this month’s highlights:
- Check out our on-demand webinar “Measuring What Matters in Owned, Earned and Paid Media,” and learn how you can accurately measure a variety of media campaigns.
- Learn why it’s important to incorporate measurement into your day-to-day work by listening to the podcast episode “Find the Story in Communication Research and Measurement.”
- Explore Communication World (CW) magazine to discover articles like “10 Ways to Turn Social Media Data into Smart Data” and “Finding the Stories in Statistics.”
Access valuable real-life case studies on communication research and management from one of our top Gold QuillAward-winning work plans. The opportunities are endless.