WEBINAR: How to Make AI Your Friend and Improve Communications

IABC Philadelphia presents a timely session led by Shel Holtz, senior director of communications at Webcor, a commercial builder in California. Shel has incorporated tools like ChatGPT into his workflow, using it as a personal assistant, making it easier to prepare newsletters, and update blogs and first drafts of the company´s communication materials.

In this session, he will discuss topics such as how to integrate AI for improved communications, how to make AI your friend and increase your value to your organization or clients, and he will answer questions about the ethical issues of AI implementation for corporate use. He brings over 45 years of experience in employee communications, corporate public relations, crisis communications, media relations, financial communications, marketing communications, and compensation and benefits communications to the discussion on how AI-powered tools are improving our workplace through unprecedented productivity boosts.

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