Regional Conference

Calling All Speakers

Call for Speakers and RFP for Breakout & Extended Sessions IABC Heritage Region seeks speakers for the 2020 Regional Conference in Boston, MA IABC Heritage Region Conference 2020 November 8 – 10, 2020 Courtyard by Marriott Boston Downtown 275 Tremont Street, Boston, MA 02116 This request for proposals (RFP) contains: What We Expect from Speakers Breakout […]

Calling All Speakers Continue Reading »

5 Takeaways from Detroit’s IABC Heritage Region Communication Conference

This year I had the pleasure of attending Detroit’s IABC Heritage Region Communication Conference! There, I took part in many sessions about everything from internship programs, to visual storytelling, to crisis communications and more. It was a wonderful three-day event filled with many takeaways – here are my top 5. (1) Visuals Matter. Ok, this

5 Takeaways from Detroit’s IABC Heritage Region Communication Conference Continue Reading »

Driving the Future: IABC Heritage Conference

By James Irwin Award-winning media producer, global communications strategist, and writer Last week, 22-24 September, I was out in Detroit for the IABC Heritage Region Conference. Absolutely terrific time. I met a bunch of talented people, made some new friends, and heard some excellent speakers who discussed things I needed to be aware of, to think

Driving the Future: IABC Heritage Conference Continue Reading »

Two Weeks Left: Register Today for the IABC Heritage Region Communication Conference in Detroit

There are only two weeks left to register for what’s described as the best value in professional development for communicators who want to increase their skills and grow their networks. The registration deadline is Aug. 31 for the 2019 International Association of Business Communicators (IABC) Heritage Region Communication Conference, Sept. 22-24 at the Greektown Casino-Hotel in Detroit.

Two Weeks Left: Register Today for the IABC Heritage Region Communication Conference in Detroit Continue Reading »

Five Themes from the 2019 IABC World Conference

The IABC Heritage Region awarded two members with scholarships to the World Conference in Vancouver earlier this year. Nancy Sarpolis from the Detroit Chapter shares the key themes from the conference in her blog. Attending the recent IABC World Conference was like being the proverbial kid in a communications candy store.  Just look at the

Five Themes from the 2019 IABC World Conference Continue Reading »

Breakout Speakers Announced for ‘Drive the Future’ Communication Conference

The International Association of Business Communicators (IABC) Heritage Region announced additions to its speaker lineup for the 2019 IABC Heritage Region Communication Conference at the Greektown Casino-Hotel in Detroit on Sept. 22-24. Those additional speakers include: How Toyota Transitioned from Recalls to Recovery: Curt McAllister, 2018 IABC Detroit Communicator of the Year and manager, Midwest Public Relations, Toyota

Breakout Speakers Announced for ‘Drive the Future’ Communication Conference Continue Reading »

Keynote Speakers Announced for 2019 IABC Heritage Region

A slate of top-notch marketing and communication professionals will headline this year’s International Association of Business Communicators (IABC) Heritage Region “Drive the Future” Communication Conference, taking place Sept. 22-24 at the Greektown Casino-Hotel in Detroit, Michigan. “Our ‘Drive the Future’ conference packs the most compelling communication speakers, case studies, best practices and interactive sessions into

Keynote Speakers Announced for 2019 IABC Heritage Region Continue Reading »

2019 Silver Quill Call for Entries Now Open!

The IABC Heritage Region Silver Quill awards have been a hallmark of communication excellence for more than 15 years. This prestigious award is a distinction of excellence within the communication profession. Our Goal Whether your success has been in communication management, research, education and training, or tactical skills, we’ve got you covered. Take a look

2019 Silver Quill Call for Entries Now Open! Continue Reading »

Get ready to “Drive the Future!”

That’s our theme for the 2019 IABC Heritage Region Communication Conference, which we’re bringing to Detroit on Sept. 22-24. Our planning committee is developing an incredible professional development event and we need your help to shift into high gear! We are seeking volunteers for a number of roles. Many only require a couple of hours

Get ready to “Drive the Future!” Continue Reading »

“What’s in it for me?” – Way more than I ever thought! My thoughts and experience at the 2018 IABC Heritage Region Conference

IABC Heritage Region Conference scholarship recipient Shannon McCarthy reflects on her experience at the conference in Richmond, Va. Shannon is the co-director of social media for the Detroit Chapter of IABC. She and the Detroit board can’t wait to host the 2019 conference. I tend to be one of those people that likes to be

“What’s in it for me?” – Way more than I ever thought! My thoughts and experience at the 2018 IABC Heritage Region Conference Continue Reading »

3 Internal Communication Insights from the IABC Heritage Region Conference

Staffbase was thrilled to continue its relationship with IABC as a sponsor for The 2018 IABC Heritage Region Conference! We were so excited that we decided to fully embrace the communication revolution theme by arriving in costume! We learned so many invaluable lessons from our fellow communication professionals who shared new ideas on how to make

3 Internal Communication Insights from the IABC Heritage Region Conference Continue Reading »

Engaging Employees Through Your Onboarding Process: Part 2

In part 2 of this series, we will explore how to plan, conduct and evaluate an effective onboarding program. Think of your onboarding programs as a means to set employees up for success in their new roles and to build a foundation for positive, long-term impact on the organization. It is less expensive and time-consuming

Engaging Employees Through Your Onboarding Process: Part 2 Continue Reading »

Engaging Employees Through Your Onboarding Process: Part 1

Imagine starting at a new job, full of excitement for your future. However, when you arrive, you can’t seem to find your boss, so you have a seat in the waiting area. Five minutes go by and employees hurriedly funnel into work without giving you so much as a glance. After 10 minutes of waiting

Engaging Employees Through Your Onboarding Process: Part 1 Continue Reading »

Why Communicators Need Project Management Skills

Last month, I led a workshop on project management for 100 public relations leaders as part of the PRSA International Conference. On November 12th I’ll be teaching the same workshop to members of the International Association of Business Communicators at the Heritage Regional Conference being held in Richmond, Virginia. I have found that investing in my

Why Communicators Need Project Management Skills Continue Reading »

Eight employee communications lessons from an historical merger

I thrive with change. In fact, within six months after I arrived at DuPont in 2015, we had a new CEO, a $1B cost-restructuring initiative and a $130B mega merger with Dow. My reaction was, “Alrighty then, now we’re picking up some speed.” I wasn’t always this way, and I know all too well that

Eight employee communications lessons from an historical merger Continue Reading »

Managing Fake News in the Real World

As you may remember, in 2016, Oxford Dictionaries named “post-truth” as the word of the year, beating out noteworthy competitors such as “adulting,” “woke” and perhaps my personal favorite, “coulrophobia,” which refers to “the extreme or irrational fear of clowns.” So why, then, was “post-truth” 2016’s word of the year rather than one of its

Managing Fake News in the Real World Continue Reading »

If 20-30 percent of your workforce consisted of contractors, would you change how you communicate with them?

Chances are it’s already that big: the gig economy and what it means for employee communications and engagement Heads up, employee communicators. There’s a big change wave here, demanding we change how we think about applying our craft to an exploding number of contract workers. It’s called the gig economy — the trend of employees

If 20-30 percent of your workforce consisted of contractors, would you change how you communicate with them? Continue Reading »

Best Practices for Voice Search and Position Zero Optimization Strategies

Originally published by our colleagues at Online Marketing Institute Mobile devices have transformed the way we connect and communicate. As a marketer, I’m particularly intrigued by the convergence of mobile, local and voice search as highly-targeted marketing channels. Our phones and other personal devices contain AI-powered personal assistants (Siri, Alexa, Google Assistant, Cortana, Bixby, etc.)

Best Practices for Voice Search and Position Zero Optimization Strategies Continue Reading »

Voice Search Optimization: The Latest Trend in SEO

Digital assistants on mobile devices will continue to dramatically affect the way consumers search in 2018. According to ComScore, 40 percent of adults use voice search once per day. Twenty percent of searches are currently voice-related, which means they are likely to trigger a position 0 result (particularly on devices like Google Home and Amazon

Voice Search Optimization: The Latest Trend in SEO Continue Reading »

2018 Heritage Region Leadership Institute (RLI): Revolutionizing IABC Leadership

We invite each Heritage Region chapter to send at least one chapter leader to the 2018 Heritage Region Leadership Institute (RLI): Revolutionizing IABC Leadership. This half-day session is dedicated to renewed and refocused leadership for driving results within IABC and beyond. The region is also providing your chapter a $500 stipend to help offset travel

2018 Heritage Region Leadership Institute (RLI): Revolutionizing IABC Leadership Continue Reading »

Scroll to Top