Learn how to prepare your spokesperson and yourself for media interviews. Shift your mindset about what and how to prepare for media interviews. Learn why people don’t stay on message and how to fix it. Hear a five-point strategy for answering questions. This is not your parents’ media training session, so to speak; there will …
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According to communication experts, one of the key questions people ask to determine whether to read a piece — or toss it is, "Is it easy to read?" In this session, you'll learn how to: Measurably boost readability with our 6-step system. Use a cool, free tool to measure and manage reading ease. Figure out …
IABC DC is a strategic partner of the Mid-Atlantic MarCom Summit on November 2 at Capital One Hall in Tysons, Virginia. Learn, grow, and connect at the region’s largest marketing, advertising and communications conference! Guests will gain valuable insights and practical knowledge from industry experts. Attendees will also network with senior level professionals, build new …
Marketing Artificial Intelligence Conference (MAICON) was created for marketing leaders and practitioners seeking to drive the next frontier of digital marketing transformation within their organizations.