New Trends: Don’t React. Prepare

In our May 25, 2022 webinar, Joe Bobbey, a Trend Watch Committee member and IABC Greater Cincinnati board member, shared insight into the committee’s work. He pointed to trends the committee has identified and how they might affect communicators now and into the future. The attendees also discussed other trends they were seeing. You can … Read more

Operating in your 2022 new normal: Shaping and influencing culture in a remote work environment

During our January 25 webinar, Leslie Krohn shared her experience with influencing culture in an evolving workplace and offered tips to execute on clear and measurable communication objectives over the coming year. If you missed the webinar, you can watch it above. Also, download a copy of the presentation slides and a synopsis of the … Read more

Webinar Highlights: Why Certify?

In our June 9 webinar, Deborah Hileman, SCMP, president and CEO for the Institute for Crisis Management, shared insight into the two different certifications offered by the Global Communication Certification Council. She also shared tips and resources to successfully prepare for an exam. If you missed the webinar, you can watch it above. You can … Read more

Break Through the Noise! The Smart Strategy That Will Engage Any Audience

The events of 2020 have caused every audience—from customers to media to employees—to be even more distracted and harder to reach. That’s why communicators need to create content so compelling that audiences opt in rather than tune out. How? By using strategic insights to develop communication that audiences find relevant, useful and persuasive. In this session, … Read more